Friday, March 27, 2009

Today's Kool Idea: Lazer Brite Reflective Collars

Many of you know by now about Pepper from PoodlePicks. Our beloved black standard poodle has created quite a stir in the sports industry with his record at picking game winners (77% in this past weekend's NCAA picks...better than Obama). But we with any dog, Pepper requires a long nightly walk before bedtime. Unfortunately, the walking areas available to us are poorly lit, too dim for a car driver to properly see our pampered pooch. We make sure to wear fairly bright colors when walking at night, but were wondering if there was some way we could protect Pepper even better.

We were flipping through a pet industry catalog the other day when we came across an interesting ad for the Lazer Brite reflective collars. How "kool" are these? Made by Coastal Pet Products, Inc., Lazer Brite reflective collars use the same 3M Scotchlite reflective material that is used by safety professionals. Imagine Pepper can glow in the dark, and be visible to approaching motorists up to 600 feet (critical breaking distance)! Hey, if it's good enough for firefighters (the material, not the collar itself), it's definitely good enough for Pepper. We like that the company offers adjustable collars, harnesses and leashes in several widths for dogs as well as an adjustable safe cat collar for those feisty felines. We also like that the Lazer Brite reflective collars have received an industry recognition reward (2008) for superior innovation and function.

As we mentioned with our feature of the LifeHammer yesterday, The Daily Kool is a firm believer that it is better to be proactive when it comes to the safety of our loved ones. Our pets certainly fall into that category. We have to point out that the pictures in the magazine ad were a much better representation of the Lazer Brite reflective collars than we were able to find us, these suckers really do their job. Pepper will definitely be sporting (sorry, but we love puns) one for his evening walks by next week. Happy trails!

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