Thursday, June 18, 2009

Today's Kool Idea: Wendy's Father's Day Frosty Weekend

When we were kids, we often spent the weekend enjoying the surf and sand of the beautiful Florida beaches. Money was tight, and it was the perfect solution for all day entertaining on a budget. Our parents would pack a picnic lunch and we would spend hours making sand castles, searching for seashells and just splashing away in the blue-green waters of the Atlantic Ocean. Then, for an extra special treat, we would stop off at Wendy's for one of their delicious Frosty desserts. Yummy!

The original chocolate Frosty is arguably the best dessert that any fast food chain has ever offered, and has remained a family favorite since Wendy's first opened it's doors in 1969. We actually had the honor of personally meeting Wendy's founder and philanthropist Dave Thomas once, and were saddened by his passing from liver cancer in 2002. A well-known advocate for adoption (he was raised by adopted parents himself), he established the Dave Thomas Foundation for Adoption in 1992. Today, the Dave Thomas Foundation continues to work in partnership with Wendy's to find adoptive families for the 150,000 children in the U.S. and Canadian foster care systems. One of the ways Wendy's supports the Dave Thomas Foundation for Adoption is with their annual Father's Day Frosty Weekend.

This Father's Day weekend, we can all help change the lives of children in foster care, simply by treating ourselves and Dad to a Frosty. Seriously, folks...what's the hardship in that? For every Frosty product sold on Saturday and Sunday, Wendy's will donate $.50 to this worthwhile organization. Last year, more than $1.7 million was raised for the Dave Thomas Foundation for Adoption during Wendy's Father's Day Frosty Weekend....let's do our part (albeit a small one) raise even more this year.

In addition to enjoying the cool and creamy goodness that is a Frosty, there are two other ways you can support the Dave Thomas Foundation for Adoption this Father's Day weekend. Simply create a free Father's Day card on www.frostycard.com, and Wendy's will donate $.25 to the DTFA. You can also buy a Frosty Pinup for $1 at your local Wendy’s to be hung on the wall. 100% of Frosty Pinup Sales will benefit the DTFA.

Though we are fierce loyalists to the original chocolate Frosty, Wendy's has introduced some notable varieties that may interest you. From the vanilla Frosty to the Frosty shake, the Frosty float to the Twisted Frosty, Wendy's has a flavor that is bound to strike everyone's fancy. Make sure to check out Wendy's two new flavors, Frosty-cino and Coffee Toffee Twisted Frosty...even we think they sound divine enough to tempt us away from our classic favorite...nah.

No matter which flavor you choose, you can't go wrong, especially during Wendy's Father's Day Frosty Weekend. So, create your Father's Day eCard today and make sure to bring your family to Wendy's this Saturday and Sunday for a Frosty...you'll be giving them a treat they'll love, while supporting this wonderful cause. Together, we can help children in North America's foster care system find loving homes.




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